Senior SEO/SEM Analyst


Funchal, Portugal or remote

Hello Senior SEO/SEM Experts!

Join us in our Funchal office or remotely from Portugal to deliver innovative digital strategies. Exciting international clients and partners in a company focused on creating a meaningful change await you! Our offices are in Oslo, Fredrikstad, Berlin, Lublin, Warsaw, and Madeira.

About Frontkom

Frontkom empowers businesses and impactful organisations to discover and leverage digital opportunities. We help people adopt technology for growth, innovation and positive world impacts. We work in long-term partnerships with our clients helping them grow through digital transformation. Guiding them in making data-driven decisions based on smart insights is a key part of this. This is where you come in and shine.

You will be joining a diverse team of over 70 specialists - analysts, designers, developers and business consultants working in a collaborative, international environment. We value personal development through both learning and teaching.

Joining Frontkom means

  • competitive salary that matches the demonstrated experience
  • initial and continuous training relevant to the job position
  • participation in conferences held in European territory
  • integration in an experienced, multidisciplinary and multicultural team and ability to develop and implement your solutions and ideas – we work in small agile teams, so currently everyone has a significant influence on how we work and the direction we take
  • your personal development planned and implemented together with your Unit Leader, guided by chosen Competence Team Leaders
  • participation in creating and implementing innovative and ambitious digital strategies for the global market and startups – we work to drive digital change especially for education, healthcare and climate impact focused organizations
  • delivering team-based long-term projects in collaboration with international colleagues and partners
  • coffee and snacks at the office
  • access to an office with a pool table, foosball table, and a swimming pool
  • premium health insurance
  • frequent team gatherings (after COVID-19) and kickoffs
  • ability to work remotely during the pandemic and when needed. (In case you live or move to Madeira Island)
  • weekly Norwegian lessons for volunteers

Your responsibilities

  • auditing our clients’ and prospects’ marketing channels (as well as their competitors) to design and manage their digital marketing strategies, together with your colleagues – business development, strategy, UX, marketing and tech consultants
  • meeting clients, together with KAMs and Sales, to present insights from marketing data, find new opportunities and devise strategies to capitalize on them
  • executing experiments, collecting and analyzing data, identifying trends and insights in order to achieve maximum ROI in a wide range of marketing activities: inbound and content, outbound, performance ad campaigns, SoMe and others
  • tracking, reporting and analyzing website analytics, PPC initiatives and campaigns
  • managing ad campaigns, staying on budget, estimating monthly costs, reconciling discrepancies and optimizing ad performance
  • understanding clients needs and goals, and being able to find the right solution to make data-driven improvements. The outcome can be dashboards with data, setup of user polls, online user testing, interviews etc.
  • be able to identify where the most bang-for-the-buck improvements are for our clients

Required qualifications and skills

  • ability to specify, analyse and solve problems methodologically, deriving and presenting business insights from data
  • 5+ years of experience in similar analytical roles, having worked on at least 5 different projects, including at least 2 e-commerce sites
  • experience with using Google Tag Manager in advanced configurations
  • experience with creating and managing Google Data Studio dashboards
  • experience with advanced Google Analytics configurations
  • expert use of Semrush to drive marketing insights
  • experience with Sitebulb or Screamingfrog
  • experience with Google Ads and Facebooks Ads campaigns
  • great use of Google Sheets / MS Excel for data analysis
  • slides/Powerpoint as an aide in your excellent communication in meetings
  • graduate from top-tier university, preferably with quantitative background
  • proficient English is essential (C1)
  • proactive approach to learning and personal development

Beneficial but not obligatory

  • experience with Marketing Automation, especially for e-commerce 
  • experience with Hotjar or similar
  • experience with AnswerThePublic or similar
  • experience with Surveymonkey or similar and customer research methods
  • experience with Google optimize or similar and A/B testing
  • Norwegian/Scandinavian, Portuguese or German language will be an advantage

Join us on the journey of bringing digital change to our customers. Please send your resume in English. If you are selected to continue the interview process, we will contact you via phone or email. 

Two men discussing

What does the recruitment process look like?

  • We will review your resume and when you are selected to continue the interview process, our HR Manager will get in touch with you via phone or email. You will have a 20-minutes talk about your experience and expectations
  • In the next phase of recruitment, our HR Manager will schedule the date of the technical interview with Tomek - CEO from Poland
  • In the space of two weeks, HR Manager will share our feedback with you